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Check Approval Status of WABA

Once you have completed the Embedded Signup Flow, even your WABA is still unverified, you will be able use WABA with messaging limits in a trial environment called Sandbox for a 30-day period.

Meanwhile, you need to complete the Business Verification and go through the WhatsApp Policy Check before your phone number can go from sandbox to live. Businesses can now login their Facebook Business Manager and check their status of approval.

Business Verification

  1. During the embedded sign-up flow, you were asked to create or select a Facebook Business Account.
Create or Select Facebook Business Account
Create or Select Facebook Business Account
  1. Now go to here and login your Facebook Business Manager.
Login Facebook Business Manager
Login Facebook Business Manager
  1. Follow this documentation to complete your Business Verification.

Check Status of Approval

To check your WABA status of approval, please login your Facebook Business Manager.

  1. In Facebook Business Manager, select "Business Settings". If you have registered WABA with this account, you will be able to find "WhatsApp Accounts" under "Accounts".
Business Settings
Business Settings
  1. You are able to view your WABA account in this page.
WhatsApp Accounts
WhatsApp Accounts
  1. Click on "Settings". If your business has been verified, "Business Verification" will become "Verified" and "Account Status" will be "Approved".
Business Verified
Business Verified
  1. The subsequent approval process will not proceed until the business verification is completed.
Business Not Verified
Business Not Verified
  1. When your business is verified, you can click on the shortcuts, and select "WhatsApp Manager".
WhatsApp Manager
WhatsApp Manager
  1. In the Overview of WhatsApp accounts, click the phone number.
WABA Overview
WABA Overview
  1. In "WhatsApp Manager", you can see the Phone Number, Status, Quality Rating, Messaging Limit, Country, Display Name and Certificate.
WhatsApp Manager
WhatsApp Manager
  1. Click on "View" to know the approval status of the display name.
Display Name Approved
Display Name Approved
Display Name Pending
Display Name Pending
  1. When all the verification and approval are completed, your number will go live. The sandbox label will be removed from the messaging limit as well.

WhatsApp Manager

Upon completion of the verification and approval, you can manage your WABA account in WhatsApp Manager.

Messaging Limit

Messaging limit determines how many unique users your business can send messages to on a daily basis.

TierDescription
Tier 1Allows your business to send messages to 1K unique customers in a rolling 24-hour period.
Tier 2Allows your business to send messages to 10K unique customers in a rolling 24-hour period.
Tier 3Allows your business to send messages to 100K unique customers in a rolling 24-hour period.
Tier 4Allows your business to send messages to unlimited unique customers in a rolling 24-hour period.

For details, please refer to here.


  1. You can view the messaging limit of a WABA number under the Phone numbers tab in WhatsApp Manager.
Display Name Pending
Display Name Pending

Quality Rating

Quality Rating refers to the quality of messages received by your customers in past 24 hours.

Messages sent from businesses should follow the WhatsApp policy in order to maintain its quality rating. When the quality rating becomes low, the status of this WABA number will turn from Connected to Flagged.

ColorQuality Status
GreenHigh Quality
YellowMedium Quality
RedLow Quality

For more details, please refer to here.


  1. You can view the quality rating and status of a WABA number under the Phone numbers tab in WhatsApp Manager.
Display Name Pending
Display Name Pending

Message Template

  1. Apart from message template in WOZTELL, you can also manage your message template in "WhatsApp Manager" by selecting "Message Templates" in the sidebar.
Message Template
Message Template
  1. In "Message Templates", you are able to view, create, edit or delete your message templates.
Manage Message Template
Manage Message Template

Insights

  1. In "WhatsApp Manager", you can select "Insights" in the sidebar to view your message analytics.
Insights
Insights
  1. In "Insights", you can data of your conversations, and the breakdown based on the conversation-based pricing. You can also export the analytics in .csv format.
Message Analytics
Message Analytics

Edit Display Name

  1. When the display name is pending or rejected, you can edit the display name for approval again. In "WhatsApp Manager", click on the "Pencil" next to the display name.
Edit Display Name
Edit Display Name
  1. You can enter the new display name, and then submit it for WhatsApp approval. Please note that if your phone number has been registered, you can only change the display name once every 30 days.
Enter New Display Name
Enter New Display Name
  1. When the new display name is approved, please head to "Channels" -> "Platform" in WOZTELL. Use "Reconnect" to re-register your WABA number with the 6-Digit Registration Code.

    After successfully connecting to this WABA number again, the display name will be updated.

Reconnect - 1
Reconnect - 1

Add Member to Business Manager

As the admin of a business manager account, you can invite people to join this account and manage the WABA with you.

  1. In business settings, head to "People" under the tab "Users". You can view the team members in this account.
Add Member to FBM - 1
Add Member to FBM - 1
  1. Click on "Add" to add new members. Enter the new member's email and assign a business role. Employee has limited access, when Admin has full control over the account.
Add Member to FBM - 2
Add Member to FBM - 2
tip

If you add a member to the business manager and ask this member to set up a WABA, please note that only Admin is able to login in and proceed with the embedded sign up flow.

  1. Click on "Next". You can assign asset if needed. Finally, select "Invite" to send the email invitation.
Add Member to FBM - 3
Add Member to FBM - 3
  1. If you want the new member to work on WABA. You can head to WhatsApp Accounts.
Add Member to WABA - 1
Add Member to WABA - 1
  1. Click on "Add People". You can choose from the existing members in this business manager account. The access rights are also divided into Partial Access and Full Control.
Add Member to WABA - 2
Add Member to WABA - 2

Account Quality

Businesses that violate WhatsApp Commerce and Business Policies will receive warnings detailing which policy they have violated. After a warning, if the policy violation continues, enforcement actions will gradually become more severe. including:

A temporary block on sending business-initiated messages

  • A temporary block on sending business-initiated messages and responding to customer-initiated messages
  • Eventually be permanently disabled from the WhatsApp Business Platform, if the business does not make changes after multiple warnings and feature limits

For details, please refer to the following guide.


Check Policy Violation Warning

  1. In your Business Manager, select "More" -> "Account Quality".
  1. In "Account Status Overview", select the relevant business account under Business Account.
  1. Under WhatsApp Accounts, click to select the WABA account you would like to check.
  1. The warnings are displayed under "Activity Issues", you can click "See Details" to have a detailed view. Besides, you can check out the Rejected Message Templates as well.
  1. After clicking "See Details", you can view the details and suggestions about the warning.